Voting has now closed you’ll have the chance to decide the ultimate iconic brand via a live vote at our spectacular Diamond Anniversary Dinner in London, 27 November.
As Britain struggled to recover from its near-death banking experience, a hitherto obscure price comparison site – Comparethemarket.com – won the Society’s first ever live vote for Brand of the Year. We had all been mesmerised by a new brand spokesman: Aleksandr Orlov, the meerkat, and like so many brilliant ideas, afterwards it seemed, well, “Simples!”
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