Just Eat

Voting has now closed you’ll have the chance to decide the ultimate iconic brand via a live vote at our spectacular Diamond Anniversary Dinner in London, 27 November.

Sometimes it takes guts just to hold out. Which is what Just Eat did with its new campaign in which rapper Snoop Dogg creates a new version of the brand’s jingle. Rather than run it, Just Eat decided to wait until the UK’s social climate improved once lockdown rules were relaxed. In the meantime, the brand supported ITV’s “Britain get talking”, with customers thanking restaurant partners for delivering meals during lockdown, offering 25% off for NHS workers. Since then, Just Eat has been connecting with younger audiences through collaborations with TikTok influencers and the launch of Instagram stickers.