Brand of the Year

Iconic Brand Award

Sixty iconic brands that celebrate sixty glorious years of marketing, sponsored by Deloitte Digital

To celebrate The Marketing Society’s 60th anniversary we’re taking a look back at the brands that left their mark in each year from the past six decades, and we want you to tell us which you think is the most iconic. These brands span a period of huge social change, and yet more than half appeared over sixty years ago.

The early years are dominated by packaged goods, the more recent by the global giants of the internet. Some will surely be thriving in another sixty years, others may disappear as quickly as they have risen. Of course your all-time favourite brand may not be on this list; we have had to exclude thousands of worthy others.

Those we have chosen truly stood out in a particular year and whilst we know it’s hard to pick one, we’d love your vote all the same. Your votes will be collated into a shortlist of brands that today’s marketers truly admire. And you’ll have the chance to decide the ultimate iconic brand via a live vote at our spectacular Diamond Anniversary Dinner in London, 27 November.

Call the team on +44 (0)208973 1360 to book your place and join fellow members, friends and peers as we gather together to celebrate the achievements of our industry.