comparethemarket, 2009

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Thank You for Voting

Join us on the night at our Anniversary Dinner for a live vote to decide the winner.

As Britain struggled to recover from its near-death banking experience, a hitherto obscure price comparison site – Comparethemarket.com – won the Society’s first ever live vote for Brand of the Year.  We had all been mesmerised by a new brand spokesman: Aleksandr Orlov, the meerkat, and like so many brilliant ideas, afterwards it seemed, well, “Simples!”